meQ

A digital resilience platform that uses assessment data, skill-based learning, and cognitive behavioral techniques to build mental wellness—helping people thrive at work and in life.

Role

As the principal designer at meQ, I partnered with leadership, research, engineering, and content teams to improve existing functionality and launch new features.

Challenge

When I joined meQ, the product faced multiple challenges:

Confusing user experience with significant inconsistencies between native and web platforms
Outdated UI with visual inconsistencies and accessibility issues
Design process that lacked rigor and systematic approach

Legacy Dashboard

NextGen Dashboard

Design System

I led the creation and implementation of a new design system that established visual foundations, consistent patterns across multiple platforms, and aligned tech and design on language and process. The resulting component library grew organically as we tackled new product areas and solved many of the visual inconsistencies that had plagued the platform.

Architecting the Future

I audited the existing product and proposed a new information architecture that made space for planned features while identifying functionality to sunset. I then worked with leadership, strategy, product management, and content to align stakeholders and translate the new IA into workstreams that formed the basis of our product roadmap.

Rebuilding the Product

Led end-to-end redesign of core platform features including registration and onboarding, the dashboard, skill-building modules, activities, content library exploration, and personalized recommendations. Each redesign addressed both usability and accessibility issues while establishing patterns we could scale across the platform.

New Features

While addressing foundational UX issues, I led design for several new features that increasingly leveraged AI to personalize the experience:

Manager-focused features that analyzed performance data to identify strengths and weaknesses, accompanied by AI-generated explanations and personalized content recommendations
A mood coach that analyzed user data to suggest next steps and provide generated feedback
An in-the-moment recommendation system that surfaced relevant content based on user prompts
Action plan tools for building new habits

Outcomes

Successfully launched redesigned core features and new functionality across both web and native platforms. Collaborated with research throughout to validate designs through usability testing and iterative refinement. The design system was fully adopted across product teams, and engagement metrics improved—users spent more time building skills and practicing activities.